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Rob Farley

Rob Farley runs LobsterPot Solutions, a Gold Partner SQL & BI consultancy in Adelaide, Australia. He presents regularly at PASS chapters and conferences such as TechEd Australia and SQLBits (UK), heads up the Adelaide SQL Server User Group, sits on the South Australian committee of the Australian Computer Society and has held Microsoft certifications since 1998 (including MCDBA, MCSD, MCPD and MCITP). He is an MCT and has been a SQL Server MVP since 2006. He has helped create several of the MCP exams, and wrote two chapters for the SQL Server MVP Deep Dives, and created the PASS chapter map that can be found on the PASS website.
http://sqlblog.com/blogs/rob_farley http://feeds.feedburner.com/robfarley

StreamInsight is Microsoft's technology for Stream Data Processing and Complex Event Processing (CEP). In this session you will get an overview of what CEP is, what problems it tries to solve and how StreamInsight tries to do it.
Allowing the query optimiser do its job of simplification is an important feature if any database design. In this session, Rob takes us through ways that a database design can leverage features of the query optimiser such as redundant joins and end up with a system the provides a much simpler querying environment.
A look at spatial data visualisation, including the maps in SSRS 2008 R2, handling shapefiles for those of us who have to deal with maps outside the USA, geocoding addresses with Bing, using the Silverlight Bing Maps control, and even PivotViewer.
SARGability relates to the ability to search through an index for a value, but many DB Pros don’t really get it – especially in regard to joins – leading to queries which don’t run as well as they should. No slides here, just demos...

Blog posts RSS

Learning through others 11 Nov 2014
This PASS Summit was a different experience for me – I wasn’t speaking. I’ve presented at three of the five PASS Summits I’ve been to, where the previous one I’d not spoken at was 2012, while I was a PASS Director (and had been told I shouldn’t submit talks – advice that I’d ignored in 2013). I ...

PASS Summit WIT Lunch 06 Nov 2014
With the pleasant sound of cutlery on crockery, those lucky enough to secure tickets to the WIT Lunch at the PASS Summit get to listen to an interview with Kimberly Bryant, who is the founder of a non-profit organisation called Black Girls Code – helping teenaged girls from low-privilege ...

Dr Rimma Nehme at the PASS Summit 06 Nov 2014
This Summit’s presentation from Microsoft Research Labs is from Dr Rimma Nehme, bucking the trend of having presentations from Dr David DeWitt. I’m really pleased to be able to hear from her, because she’s an absolute legend. Among her qualifications is work on the PDW Query Optimizer – a topic ...

PASS Summit – Thursday Keynote 06 Nov 2014
It’s good to point out it’s still only Thursday, as my laptop tells me that it’s already Friday. Today is the second of only two keynotes this Summit, which means that it’s the opportunity to hear from Microsoft Research Labs about what’s going on with data from their perspective. It’s also when ...

Keynote technologies – new or not? 05 Nov 2014
So I’m sitting in the PASS Summit keynote, and there are some neat things being shown. Something that just appeared on the screen was around having the location of shoppers being shown on a plan of a store. There were some ‘Oohs’ coming from around the room, as they mentioned that Kinect was being ...