30th September - 2nd October 2010

University of York

Gold sponsors
Silver sponsors
Bronze sponsors

Denormalisation –having your cake and eating it.

Used properly, normalisation brings huge advantages.  It optimises storage (each piece of data is stored only once), it removes an entire class of update, insert and delete anomalies and it improves data integrity.  What more could we ask for?  Well, performance can be an issue.  Normalised databases often have a reputation for poor performance.  This talk will examine the role of normalisation on performance and focus on effective ways we can denormalise data and yet retain the data integrity that normalisation brings. 
This talk compliments that by Tony Rogerson beautifully and will be given by Mark and Yasmeen Ahmed who works with him at the University of Dundee.

Speaker focus

Mark Whitehorn

Dr. Mark Whitehorn specialises in database technology, data warehousing and OLAP and has written eleven books on these topics.  He runs his own consultancy company which specialises in the above and is a mentor with Solid Quality Mentors.  On the academic side he holds a research position at Cambridge University working on the application of multi-dimensional database techniques to understanding of how Darwin developed the theory of evolution. He is also a senior lecturer at Dundee University where he leads the teaching on the new Masters course in BI.



Downloads

No items to download

Other sessions from this conference

Design patterns for SSIS Performance
Designing and Tuning high speed data loading
Event Driven Cube Performance and Security Monitoring
Fast Track Foundations: Get Serious about Sequential I/O
Getting Started with SQL Azure
High Availability in the Real World!
High performance functions
Improving Database Performance by Removing the Database
Inside the SQL Server Query Optimizer
Introduction to Performance Tuning Analysis Services 2008
Lessons Learned from 128 Core OLTP Testing
Make your DBA life better using SQL Server technologies - notes from field & best practices
Monitoring and Tuning Parallel Query Execution
Non-Functional Dependencies - A talktorial on getting performance and scalability right through proper Database Design and understanding Set and Relational theory
Optimizing tempdb and temporary object use
Performance Management for SQL Server with SCOM 2007
Performance Monitoring & Tuning - Documented Tips & Tricks
Performance Troubleshooting made easy with PAL
Photograph: SQL Server Crash Dump Analysis
Scaleout scenarios with Service Broker
SQL Server 2008 Reporting Services Scalability and Performance
Supercharge MDX performance using MDX Studio
Transaction Log Performance Tuning, Stop shouting Timber!