Debunking the Myths of Flash, Spinning Stuff and All Things Storage
The Storage Industry is currently doing a fantastic job of confusing the market with unprecedented claims of money saving, performance increases, power reductions and solving world hunger through new technologies. This session will look to industry history to explain where the market has been, where it’s headed and how to apply common sense when designing storage platforms for OLTP and BI/DW platforms.

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Gavin McLaughlin, Solutions Development Director, X-IO Technologies
As Solutions Development Director for X-IO Technologies, Gavin McLaughlin has over 25 years of experience in the IT business. He has held senior positions at EMC, Sun Microsystems and HP where he focused on helping organisations bridge the gap between storage architectures and business solutions.
Now driving X-IO Technologies focus in the EMEA marketplace, Gavin has become a regular speaker on solid state storage and the need for high performance data management.
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